
Welcome to Whimsy & Sage Boutique
Step into Whimsy & Sage Boutique, your destination for western-bougie inspired clothing, cozy candles, earthy home décor, and stylish gifts with a rustic yet chic flair. Located in northeast Wisconsin, we bring a touch of the countryside to your unique style. We're thrilled you're here to explore our collection!
Explore our products
Discover our handpicked selection of western-bougie inspired clothing, from denim and lace to turquoise and fringe. Light up your space with our cozy candles, each scent carefully chosen to evoke the spirit of the prairie. Adorn your home with our earthy décor, blending natural textures with chic designs. And find the perfect stylish gifts for any occasion, embodying rustic elegance. Each item reflects our commitment to quality and style.

W&S Signature Collection
Where rustic charm meets bougie bliss.
Our Signature Candle Collection captures the heart of Whimsy & Sage—earthy, elegant, and effortlessly cozy. Each hand-poured candle is crafted with a blend of premium soy wax and clean-burning fragrance oils, designed to fill your space with warmth and personality.
From the soft glow of Fireside Vanilla to the grounding notes of Sandalwood & Sage, every scent tells a story—inviting you to slow down, breathe deep, and savor life’s simple luxuries.
Whether you’re creating calm in your home, gifting someone special, or setting the mood for self-care, the Whimsy & Sage Signature Collection brings a touch of rustic bougie magic to every moment.
🕯️ Crafted with care. Inspired by nature. Made for your soul.
Western-bougie denim jacket
Embrace your inner cowgirl with our stylish western-bougie denim jacket. Featuring intricate embroidery, fringe detailing, and a comfortable fit, this jacket is perfect for adding a touch of rustic charm to any outfit. It's a must-have for those who love the western-chic aesthetic.
"Whimsy & Sage Boutique has the most beautiful collection of candles and home décor! I love the rustic-chic style and the quality is amazing. I will definitely be back for more!"
Jessica M.